Atari Acquires Intellivision

Atari has announced that it has acquired the Intellivision brand along with the rights to over 200 games in a move that, according to Digital Eclipse’s studio head Mike Mika, “ends the longest-running console war in history”.

As a result, Intellivision Entertainment LLC will rebrand and will continue its work on developing and distributing the Amico brand game console (Atari keenly dodged that one). Atari, meanwhile, will license out new versions of the Intellivision games for the Amico.

The press release goes on to state that “Atari will seek to expand digital and physical distribution of legacy Intellivision games, potentially create new games, and explore brand and licensing opportunities as part of a long-term plan to create value from the Intellivision properties”.

Atari’s CEO Wade Rosen states that the acquisition “was a very rare opportunity to unite former competitors and bring together fans of Atari, Intellivision and the golden age of gaming“.

About Mickey Yarber 239 Articles
Editor-in-Chief Sometimes referred to as the Retro Rambler...I was born in the '70s, grew up in the '80s, and came of age in the '90s. I love to share all the fun stuff from those years via my Retro Ramblings column.

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