
Diamond Comics Distributors, one of the biggest companies involved in getting comic books and graphic novels into the hands of retailers for purchase, is filing for bankruptcy and scaling its business back.
Inย a letterย sent to comics retailers and publishers last week, Diamond president Chuck Parker announced that the company hasย filed for Chapter 11 Bankruptcyย and plans to sell off its Alliance Game Distributors arm to Universal to โprotect the most vital aspects of our business.โ
โThis decision was not made lightly, and I understand that this news may be as difficult to hear as it is for me to share,โ Parker explained. โThe Diamond leadership team and I have worked tirelessly to avoid this outcome but the financial challenges we face have left us with no other viable option.โ
Founded in 1982 by Stephen A. Geppi (who still serves as CEO), Diamond became a heavyweight in the comics business by securing a number of exclusive distribution agreements with various publishing houses like DC, Marvel, and Image. For decades, Diamond โ which also publishes itsย Previewsย magazine showcasing upcoming titles โ was instrumental in bringing comics to market and played a huge role in determining a bookโs success because of howย Previewsย influenced retailer orders.
In recent years, many of Diamondโsย bigger-nameย publishing partnersย have dropped themย as the companyย failed to meet expected delivery deadlinesย to retailers, which left stores struggling to meet customer demand. Given the tough time Diamond has been having as of late, the announcement that itโs filing for bankruptcy isnโt entirely surprising.
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